At Fanton, estus developed the communication, adaptation and translation strategy for the most successful game in the Telegram ecosystem, specifically tailored for the most passionate football fans in Brazil.

Using our unique methodology and the expertise of our talented team, we brought Fanton BR to life – a direct communication channel designed to deeply connect with fans. From personalized campaigns and localized content to immersive live AMA (Ask Me Anything) sessions, UI copywriting and visually captivating assets, we created an ecosystem tailored to Brazilian football culture.

Through strategic communication we created a thriving community that grew into the thousands, transforming Fanton into more than just a game. It became a shared passion, a movement and a hub for fans to celebrate their love of the sport.

3 thousand

members on the news channel in two months

400+